Marketing Specialist

For roughly 500,000 years, humans have been burning stuff to heat our homes, burning stuff to light our homes, and burning stuff to power our machines. It’s 2024, people. Let’s change that.

Right now, homes account for roughly 20% of the world’s carbon emissions. Here at Elephant Energy, we know that there is a better way, so we are building a one-stop shop that makes it easy to upgrade to a climate-friendly home. We enable homeowners to confidently make the switch to modern, electric technologies and get their homes off of fossil fuels – all at once, or over time. 

About The Role

We are excited to add a Marketing Specialist to our team! Reporting to the Head of Special Projects and working closely with external agencies and freelancers, you will be responsible for creating demand for Elephant’s products. This will entail driving follower growth and engagement across multiple social platforms as well as event planning and execution. We’re looking for someone who has experience developing digital content, growing consumer audiences, and driving leads into a sales funnel.  Key responsibilities include, though are not limited to:

• Create compelling, approachable content across all owned media channels, including writing and publishing social and original blog posts.
• Maintain the content calendar and own scheduling using our social media tool.
• Engage with the Elephant Energy customer base and the broader climate-curious community, actively interacting with relevant creators and communities focused on climate, energy efficiency, and home services.
• Draft, send, and manage emails, including newsletters and lead nurture campaigns, to maintain engagement and drive conversions.
• Collaborate with vendor partners on the creation of assets, ads, videos, and landing pages that drive awareness and lead activation
• Create, update, and refine sales materials based on feedback from Home Comfort Advisors, leadership, and market insights.
• Manage event calendar and preparations, including vendor coordination and supplies.
• Actively perpetuate an inclusive, equitable, collaborative working environment in which psychological safety comes first.

About You 

• You have 1-4 years of professional experience work in direct to consumer marketing
• You are keenly aware of social media trends and platforms and you’re passionate about social media and community management
• You have an eye for design and familiarity with Photoshop or Figma for creating visually appealing content
• You are an ambitious self-starter and a relentless problem-solver. We are a lean and nimble team that carries a can-do attitude (no task is too big - or small)
• You have excellent writing skills with the ability to adapt voice and tone for different platforms
• You are passionate about the problem we’re trying to solve

Nice To Have, Though Not Required

• Video editing skills would be a valuable bonus, although not required
• Experience working on a distributed team, familiarity with remote communication tools
• Experience in the home services, renovation, or construction industry

Total Compensation

• Annual base salary of $65,000-$85,000, commensurate with experience and in line with internal compensation bands 
• Stock options, commensurate with experience and in line with internal equity bands
• Medical, dental insurance covered at 75% for employees
• 401k with 6% company match
• 10 company holidays and unlimited Paid Time Off (vacation & wellness/illness) 
• Early stage opportunity with high growth potential
• Home Electrification Incentives
• Flexible, hybrid work environment 

We are committed to building an inclusive working environment and doing our part to create a more equitable world. We strongly encourage applicants from underrepresented and/or historically marginalized communities to apply. If you require a reasonable accommodation that would better enable your success during the application or interview process, please let us know. 

Join the HERD! 🐘

Our mission is to build a more sustainable planet by electrifying everything, starting with homes.

We are assembling a high energy, creative, and ambitious team that is eager to accelerate the energy transition while building a generational business. 

 

Headquartered in Broomfield, Colorado our growth is fueled by ever increasing demand for more comfortable and sustainable homes, as well as strong tailwinds from the Inflation Reduction Act. Our digital platform and superior team of building science and installation experts helps homeowners confidently upgrade to heat pumps, heat pump water heaters, induction stoves, energy efficient systems, and EV chargers. By combining meticulous project oversight with skilled installation partners, we ensure a seamless upgrade experience.

To date we have successfully electrified hundreds of homes in cold climates with stellar results – ensuring that our customers can confidently transition to electric living. And stop burning stuff.