Join us! As Senior Digital Marketing Manager (m/f/d), you will be part of our demand generation and digital marketing activities at IntegrityNext. You will take ownership of day-to-day digital marketing execution while contributing strategies and ideas to improve campaign performance, website conversion and organic growth.We are looking for someone who enjoys both strategic thinking and hands-on implementation: someone who can analyze performance, identify opportunities and directly execute improvements across channels.You will work closely with Marketing Operations, Content Marketing, Field Marketing and Sales to turn data, insights and campaign priorities into measurable improvements across our digital channels. We are looking to hire the person remote in Germany, the position is limited to one year. What can you expect? Performance marketing<ul><li>Support the day-to-day management of Google Ads and LinkedIn Campaign Manager</li><li>Monitor budgets, pacing, campaign performance and lead generation results</li><li>Support the setup, launch and optimization of paid search and paid social campaigns</li><li>Collaborate with Field Marketing on regional and topic-specific lead generation campaigns</li><li>Work with Marketing Operations to ensure proper tracking, attribution and campaign setup</li><li>Prepare regular performance insights and reporting for internal stakeholders</li></ul>SEO and organic growth<ul><li>Conduct keyword research and identify SEO opportunities across relevant topics and markets</li><li>Support on-page SEO optimization for website pages, landing pages and blog content</li><li>Collaborate with Content Marketing on SEO-driven content ideas, content briefs and optimization recommendations</li><li>Monitor organic performance and translate insights into actionable improvements</li><li>Support technical SEO checks and coordinate implementation with internal or external stakeholders where needed</li></ul>Website and conversion optimization<ul><li>Create, update and optimize website pages and landing pages</li><li>Ensure campaign landing pages are aligned with messaging, conversion goals and tracking requirements</li><li>Use analytics and behavior insights to identify website improvement opportunities</li><li>Support A/B testing, conversion optimization and user journey improvements</li><li>Keep website content accurate, up to date and aligned with campaign priorities</li></ul>Analytics, reporting and collaboration<ul><li>Turn performance data into clear recommendations for the marketing team</li><li>Collaborate closely with Marketing Operations on tracking, attribution and data quality</li><li>Work with Content Marketing and SEO on content performance and search visibility</li><li>Partner with Field Marketing on campaign execution and lead generation</li><li>Support the documentation of campaign setups, optimizations and recurring processes</li></ul> What should you bring along? Experience &amp; Domain Focus<ul><li>6–7 years of hands-on digital marketing experience, ideally in B2B SaaS or enterprise software</li><li>Strong experience in performance marketing, especially paid search and paid social</li><li>Good understanding of SEO, keyword research, on-page optimization and content performance</li><li>Experience creating, updating or optimizing website pages and landing pages</li><li>Familiarity with demand generation, campaign execution and lead generation in a B2B environment</li></ul>Technical / Methodological Skills<ul><li>Strong practical experience with Google Ads and LinkedIn Campaign Manager</li><li>Confidence working with digital marketing data, performance metrics and reporting</li><li>Ability to translate insights from campaign, website and SEO data into concrete next steps</li><li>Experience with tools such as GA4, Google Tag Manager, HubSpot, Looker Studio, Semrush, Amplitude, Hotjar or Contao</li><li>Understanding of tracking, attribution, landing page performance and conversion optimization</li></ul>Ways of Working &amp; Mindset<ul><li>A hands-on mindset and genuine interest in execution, analysis and continuous improvement</li><li>A structured, reliable and proactive working style</li><li>Ability to independently manage priorities across paid campaigns, SEO and website topics</li><li>A good balance between quick optimizations and longer-term improvements</li><li>Comfort working with data while also considering messaging, user experience and conversion goals</li></ul>Communication &amp; Collaboration<ul><li>Clear and proactive communication with stakeholders across Marketing, Marketing Operations, Field Marketing and Sales</li><li>Ability to flag risks, opportunities and performance insights in a structured way</li><li>Strong written and spoken English skills</li><li>German skills are a plus</li></ul> What do we offer? <h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);">Purpose &amp; Impact</h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;">A role with real meaning that is both enjoyable and impactful</li><li style="border:0px solid;margin:0px;">The opportunity to make a sustainable contribution through your work</li><li style="border:0px solid;margin:0px;">Attractive compensation as part of a growing company</li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);">Attractive Benefits</h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;">30 days of paid vacation</li><li style="border:0px solid;margin:0px;">EGYM Wellpass membership to support your work-life balance</li><li style="border:0px solid;margin:0px;">Flexible working models to better balance work and personal life</li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);">Modern Work Environment &amp; Flexibility</h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;">Inspiring office spaces in the heart of Munich</li><li style="border:0px solid;margin:0px;">Flexible remote work from home or anywhere within Germany</li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);">Great Team</h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;">A professional, welcoming, and highly motivated team</li><li style="border:0px solid;margin:0px;">Collaboration at eye level with an open feedback culture</li><li style="border:0px solid;margin:0px;">An environment where people support each other and grow together</li></ul><h3 style="border:0px solid;margin:0px;line-height:28px;font-weight:600;text-decoration:none;font-size:24px;font-family:'FT Regola Neue' , Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji' , sans-serif;color:rgb(32,32,32);font-style:normal;background-color:rgb(255,255,255);">Flat Hierarchies &amp; Ownership</h3><ul style="border:0px solid;color:rgb(32,32,32);font-size:14px;font-style:normal;font-weight:400;font-family:Inter , '-apple-system' , 'system-ui' , 'Segoe UI' , Roboto , 'Helvetica Neue' , 'Open Sans' , 'system-ui' , '-apple-system' , 'Segoe UI' , Roboto , Ubuntu , Cantarell , 'Noto Sans' , sans-serif , 'Apple Color Emoji' , 'Segoe UI Emoji';background-color:rgb(255,255,255);"><li style="border:0px solid;margin:0px;">Short decision-making paths and real opportunities to shape things</li><li style="border:0px solid;margin:0px;">Freedom to contribute and implement your own ideas</li><li style="border:0px solid;margin:0px;">A high level of ownership and responsibility</li></ul>

IntegrityNext is an interdisciplinary team of sustainability experts, procurement professionals and software developers. We use state-of-the-art technology and our years of experience in procurement to make the world more sustainable. IntegrityNext promotes sustainability where the leverage is greatest: In the corporate supply chain. IntegrityNext has therefore set out to make corporate supply chains more environmentally and socially just. Today, around 1 million companies in over 200 countries already belong to the IntegrityNext network, including customers such as Siemens Gamesa, Generali, Henkel, OSRAM, RWE, ThyssenKrupp, HILTI and Grohe.

Senior Digital Marketing Manager (m/f/d)

Join us! As Senior Digital Marketing Manager (m/f/d), you will be part of our demand generation and digital marketing activities at IntegrityNext. You will take ownership of day-to-day digital marketing execution while contributing strategies and ideas to improve campaign performance, website conversion and organic growth.We are looking for someone who enjoys both strategic thinking and hands-on implementation: someone who can analyze performance, identify opportunities and directly execute improvements across channels.You will work closely with Marketing Operations, Content Marketing, Field Marketing and Sales to turn data, insights and campaign priorities into measurable improvements across our digital channels. We are looking to hire the person remote in Germany, the position is limited to one year. What can you expect? Performance marketing<ul><li>Support the day-to-day management of Google Ads and LinkedIn Campaign Manager</li><li>Monitor budgets, pacing, campaign performance and lead generation results</li><li>Support the setup, launch and optimization of paid search and paid social campaigns</li><li>Collaborate with Field Marketing on regional and topic-specific lead generation campaigns</li><li>Work with Marketing Operations to ensure proper tracking, attribution and campaign setup</li><li>Prepare regular performance insights and reporting for internal stakeholders</li></ul>SEO and organic growth<ul><li>Conduct keyword research and identify SEO opportunities across relevant topics and markets</li><li>Support on-page SEO optimization for website pages, landing pages and blog content</li><li>Collaborate with Content Marketing on SEO-driven content ideas, content briefs and optimization recommendations</li><li>Monitor organic performance and translate insights into actionable improvements</li><li>Support technical SEO checks and coordinate implementation with internal or external stakeholders where needed</li></ul>Website and conversion optimization<ul><li>Create, update and optimize website pages and landing pages</li><li>Ensure campaign landing pages are aligned with messaging, conversion goals and tracking requirements</li><li>Use analytics and behavior insights to identify website improvement opportunities</li><li>Support A/B testing, conversion optimization and user journey improvements</li><li>Keep website content accurate, up to date and aligned with campaign priorities</li></ul>Analytics, reporting and collaboration<ul><li>Turn performance data into clear recommendations for the marketing team</li><li>Collaborate closely with Marketing Operations on tracking, attribution and data quality</li><li>Work with Content Marketing and SEO on content performance and search visibility</li><li>Partner with Field Marketing on campaign execution and lead generation</li><li>Support the documentation of campaign setups, optimizations and recurring processes</li></ul> What should you bring along? Experience &amp; Domain Focus<ul><li>6–7 years of hands-on digital marketing experience, ideally in B2B SaaS or enterprise software</li><li>Strong experience in performance marketing, especially paid search and paid social</li><li>Good understanding of SEO, keyword research, on-page optimization and content performance</li><li>Experience creating, updating or optimizing website pages and landing pages</li><li>Familiarity with demand generation, campaign execution and lead generation in a B2B environment</li></ul>Technical / Methodological Skills<ul><li>Strong practical experience with Google Ads and LinkedIn Campaign Manager</li><li>Confidence working with digital marketing data, performance metrics and reporting</li><li>Ability to translate insights from campaign, website and SEO data into concrete next steps</li><li>Experience with tools such as GA4, Google Tag Manager, HubSpot, Looker Studio, Semrush, Amplitude, Hotjar or Contao</li><li>Understanding of tracking, attribution, landing page performance and conversion optimization</li></ul>Ways of Working &amp; Mindset<ul><li>A hands-on mindset and genuine interest in execution, analysis and continuous improvement</li><li>A structured, reliable and proactive working style</li><li>Ability to independently manage priorities across paid campaigns, SEO and website topics</li><li>A good balance between quick optimizations and longer-term improvements</li><li>Comfort working with data while also considering messaging, user experience and conversion goals</li></ul>Communication &amp; Collaboration<ul><li>Clear and proactive communication with stakeholders across Marketing, Marketing Operations, Field Marketing and Sales</li><li>Ability to flag risks, opportunities and performance insights in a structured way</li><li>Strong written and spoken English skills</li><li>German skills are a plus</li></ul> What do we offer? <h3>Purpose &amp; Impact</h3><ul><li>A role with real meaning that is both enjoyable and impactful</li><li>The opportunity to make a sustainable contribution through your work</li><li>Attractive compensation as part of a growing company</li></ul><h3>Attractive Benefits</h3><ul><li>30 days of paid vacation</li><li>EGYM Wellpass membership to support your work-life balance</li><li>Flexible working models to better balance work and personal life</li></ul><h3>Modern Work Environment &amp; Flexibility</h3><ul><li>Inspiring office spaces in the heart of Munich</li><li>Flexible remote work from home or anywhere within Germany</li></ul><h3>Great Team</h3><ul><li>A professional, welcoming, and highly motivated team</li><li>Collaboration at eye level with an open feedback culture</li><li>An environment where people support each other and grow together</li></ul><h3>Flat Hierarchies &amp; Ownership</h3><ul><li>Short decision-making paths and real opportunities to shape things</li><li>Freedom to contribute and implement your own ideas</li><li>A high level of ownership and responsibility</li></ul>

Senior Digital Marketing Manager (m/f/d)

About the Job

About the Company

Integrity Next

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